FashionGo

Redesign of item listing and detail page of FashionGo mobile

 

Overview

FashionGo is a B2B fashion wholesale e-commerce marketplace connecting the fashion industry to buy and sell the latest trends in fashion on a one-stop platform. With an increasing number of over 1,400 sellers and over 740,000 buyers, FashionGo wants its users to have a delightful experience in browsing the items.

Most users are using the desktop version. The goal is to redesign the pages to make browsing a lot easier and allow users to access the platform anytime and anywhere.

Role: UI Design and Quality Assurance

Timeline: 8 weeks

Project Type: Mobile Web and App

Tools: Figma

Item listing and Filter

 

To help FashionGo, I created a new simple but appealing look. I redesigned the existing pages using the current fonts and colors of FashionGo.

Due to different brands and items, the images are not consistent; the interface should be neutral and easy on the eyes to lessen the feeling of inconsistency. I designed a simple but clear interface based on best practices learned from famous fashion marketplace to filter hundreds of thousands of vendors and products.

Results

 

The new design was launched, and components were reused in the renewal of FashionGo's mobile.

iOS app rating: 4.8

Android app rating: 4.7

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